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Van Wagner Aerial Blog

Ultra - Be There, Stand Out

Posted by Peter Noll   Feb 9, 2018 2:37:33 PM

Topics: targeting spring break, spring break, Music Festivals, out of home, viral advertising, beach advertising, College Students, marketing, Social Media, Regional Marketing, aerial banners

Blimp Advertising And Social Media | Why It Works

Posted by Van Wagner Aerial Media   May 14, 2015 12:30:00 PM

Whether we like it or not, social media has become an important part of our global culture, changing the way we communicate with each other. Hashtags, once only used as a categorization tool on Twitter, have now become a cross-media phenomenon taking over Facebook, Instagram, YouTube, Google+, and other social platforms.

Topics: Social Media

How To Create A Social Media Frenzy With Aerial Advertising

Posted by Van Wagner Aerial Media   Nov 18, 2014 11:30:00 AM

Social media has exploded in the past decade, changing the way we communicate with our friends and family, and the way advertisers connect with the mass population. In meetings across the country, advertising and marketing professionals are asking each other, “What’s the best way to connect with our target audience using social media?” “How can we harness its selling power?” “How can we get people to talk about our brand on their networks?”

Smart advertisers have started incorporating hashtag call-to-actions (CTAs) in their advertisements hoping to create a buzz on social media. But they don’t always succeed. Consumers see over 5,000 advertisements a day, and are becoming numb to the constant bombardment of ads around them. If a person isn’t interested in whatever it is you’re trying to promote, your advertisement’s hashtag quickly becomes an after thought, easily forgotten.

Topics: Social Media

The Secret to Getting Your Ad Shared on Social Media

Posted by Van Wagner Aerial Media   Jul 29, 2014 11:30:00 AM

Very few things get branding and marketing professionals more excited than seeing their ad shared on social media. It’s free exposure, it’s measurable, and it’s cold, hard proof that your ad campaign is getting noticed. Americans see over 5,000 advertisements a day. If your target audience is taking the time to pull out their cell phone, snap a photo, and write a tweet or Instagram post about your advertisement, it’s safe to say that your campaign is on the right track.

Topics: Social Media